Problem dark circles under eyes?

I have had dark circles for as long as I can remember. I look ill without make up. But I feel my skin deserves a breather from make up and want to get rid of these circles. My skin is alright apart from this problem, so if I had bright eyes I wouldn't have to wear make up all the time!I don't want to have bags under my eyes before I'm 30 from all the eye make up. I drink loads of water and eat relatively well but this darkness remains!